“There was a lot of community support and love at our fourth installment of ‘Life’s a Pitch,’” Mortar co-founder Allen Woods says. “After calculating all of the votes from the audience, the top three students will go on to a final tournament-style pitch competition at the end of the 2016.”
Those top three pitches were an ice cream stand in Walnut Hills called Green Man Twist; iCleanology, a commercial cleaning service for bars and restaurants in Over-the-Rhine; and Just Hire Me, a platform for neighbors to employ teenagers in their own community. The three companies demonstrate the range of the 60 entrepreneurs who have been through Mortar’s program so far.