Mortar is opening Brick 939 pop-up holiday shop in Walnut Hills
939 McMillan seemed like the perfect space for all of those opportunities, but it took a lot of work to get the space ready. Over the past 14 weeks, Mortar has removed more than seven dumpsters’ worth of old merchandise and debris from the former Dollar City store in the process of preparing the building.
“It was a task to have the vision to see what it could become,” Woods says. “When we walked into this space, it completely pulled me in. … Now it has become exactly what we wanted it to be.”
Woods sees the transformation of the Brick 939 space as an apt metaphor for the changes that Mortar leads entrepreneurs through in its nine-week accelerator class, taking their idea from a rough vision to a fully fleshed-out concept and often a realized business. Mortar is now well into its third such class, which is its first one taking place in Walnut Hills.