Craft brewery coming to iconic Walnut Hills building

Esoteric Brewing Co. is coming to the $20 million Paramount Square development in the Paramount building at the corner of Gilbert Avenue and East McMillan Street. Co-founder and CEO Brian Jackson hopes to open it by the fourth quarter of 2018. Jackson's desire to open his own brewery brought him to Mortar, the Over-the-Rhine accelerator that got started to help entrepreneurial residents come up with the neighborhood. He was part of its first class in 2015 and even won the Judge's Choice award at the pitch night. It was at Mortar that Jackson met co-founder Marvin Abrinica, an 18-year Procter & Gamble alum who founded his own agency, Thrivera. Abrinica also founded Wunderfund, the region's first equity crowdfunding platform that gives backers a piece of the company they're investing in rather than a T-shirt or a mug.