Beer is big in Cincinnati — it’s not exactly news. As breweries spring up around the Tristate, each one has to work hard to differentiate itself from a crowded craft beer market.
Recently announced Esoteric Brewing Company has several tactics for setting itself apart from others, starting with the fact that it will be the first minority-owned brewery in the city. Founder and CEO Brian Jackson honed his skills at MadTree before deciding to set off on his own; he's also a MORTAR grad.
“'Esoteric' means 'sophistication,'” says Jackson. “We’re trying to elevate the palates of customers and the entire experience of people coming to breweries in Cincinnati.”